Visiting the 45R headquarters, Tokyo
When we approached the headquarters of 45R, I was a little nervous. I'd been given an introduction by a friend, but had no idea what the management team knew about me or Permanent Style, or how much they cared. It was late afternoon and already get...
Visiting the 45R headquarters, Tokyo
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Bought online sadly and Levi’s have terrible customer service....
Tokyo: A sartorial shopping guide – 2023 Up...
Tokyo is one of the most varied, creative and stimulating retail experiences in the world. Not only is the city huge, but each area has a distinct feel and atmosphere, reflected in its shopping. There are small, niche brands everywhere, as...
Tokyo: A sartorial shopping guide – 2023 Up...
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Ok, thanks for letting us know Dharm...
The Finest Polo back in stock, with grey, with notes
The Finest Polo - the elegant, knitted summer polo shirt - goes on sale again today, with a new mid-grey colour alongside the navy and cream. And I wanted to take the opportunity to talk about the wear and care of it, as there were a few questions b...
The Finest Polo back in stock, with grey, with notes
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I think so Ayush, yes...
Casatlantic ‘Mogador’ trousers: Review
These trousers from young brand Casatlantic deserve to be in our chino series ( previously Rubato ; upcoming Real McCoy’s) by virtue of being cotton twills, in a fairly clean style. But they aren’t your everyday, classic chinos. They&rs...
Casatlantic ‘Mogador’ trousers: Review
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I don't think the shape looks odd, no. On navy, I do find this a little tricky myself. If you don't wear navy trousers at the weekend and find linen too casual for the office, then maybe another colour might be better...
The craft and eccentricity of 45R
The 45R store in London is a little jewel on Brook Street, just round the corner from Fenwick’s, next to the far more imposing Issey Miyake. I can imagine Permanent Style readers being drawn in by the indigo textures on display in the window,...
The craft and eccentricity of 45R
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This is absolutely true....
Our Spring/Summer Top 10, 2019
Last week the weather in London turned from 12 degrees to 22 in a couple of days. It seems that what passes for the English Spring is finally here. Of course, with most shops and brands Spring/Summer collections arrived in February, and went on sale...
Our Spring/Summer Top 10, 2019
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Appreciate simon...
